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environmental+awareness+consumers
2022-06-03 00:59:29
Maison Valentino launches website with conscious-driven business model
Creating Shared Value, a new conscious-driven section of Maison Valentino's website details the house's everyday operations and efforts for green transformation. The platform's constantly updated
2022-04-29 03:04:13
Lenzing unveils Tree Climate fabric collection
At Performance Days in Munich, Lenzing, a major global producer of wood-based specialty fibers, unveiled the Tree Climate fabric collection by Tencel, curated by outdoor fabric pioneers David Parkes
2022-04-20 12:31:01
Haelixa to trace Peru’s Pima cotton supply chains
Haelixa is currently implementing a pilot project with the Costach Cooperative and Peruvian textile company Creditex to give sustainable rural cotton producers in Peru more visibility in the value
2022-03-21 08:14:51
Green Story raises 1.1 million euros in funding
Green Story, a platform enabling fashion brands to measure and communicate their sustainability efforts, has raised €1.1 million (US$1.2m). To advertise their credentials and increase
2022-03-17 06:15:42
Myntra adopts Lenzing EcoVero in 60% of its in-house brands
Indian leading fashion e-commerce company, Myntra and leading global sustainable fibre brand Lenzing EcoVero, have collaborated for a year. This agreement has enabled Myntra's in-house fashion
2022-01-24 08:50:23
CMA to begin compliance review of sustainability claims
The UK Competition and Markets Authority (CMA) recently published the Green Claims Code to help businesses understand how to convey their green credentials while reducing the risk of misleading
2022-01-12 07:50:13
Timberland launches ‘Timberloop’ Take-Back Program
Outerwear brand, Timberland, has launched its new Timberloopâ„¢ product take-back program which will be available online and in stores across the United States. Consumers are invited to return any
2021-12-31 12:14:40
Brands pledge to drive the fashion industry to net-zero carbon emissions
More than 7,500 consumer pledges have been collected to date, through Tencel's #MakeItFeelRight effort, which has partnered with over 40 businesses, influencers, and NGOs. The company has
2021-10-28 14:03:01
California University confirms biodegradability of Lenzing fibers
The biodegradability of Lenzing fibers has been validated by the Scripps Institution of Oceanography (SIO) at the University of California. The study published recently has confirmed that wood-based
2021-10-19 10:05:57
Hyundai launches fashion collection made from discarded automobile materials
Hyundai Motor Company has launched the third annual iteration of "Re:Style," an upcycling fashion initiative, which uses discarded materials left during the automobile manufacturing process and
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