Shapewear brand Shapellx, best known for its bodysuits, high-waisted shorts, and seamless designs, launched the Bare Essence AirSmooth Denim Collection. The new range features high-waisted skinny and flare stretch jeans with discreet built-in hip pads designed to create a naturally balanced hourglass shape.
Shane Shi, Vice President of Shapellx, said there is a growing demand for denim that is both stylish and functional. She explained that curve-enhancing design, comfort, and confidence have always been central to the brand’s approach, and the new collection reflects these values.
The Bare Essence AirSmooth Denim Collection represents a significant expansion for the innerwear-focused brand, as it applies Shapellx’s shaping expertise to everyday denim. The jeans include built-in shaping mesh for targeted tummy control and waist definition, along with non-removable hip pads that help create a fuller and more rounded silhouette. Contour seams are used to lift and smooth while maintaining comfortable compression.
Both jean styles are designed with a pull-on construction and do not include zippers. They feature faux front pockets and functional back pockets to reduce bulk and maintain a clean look. The denim fabric is made from a blend of 89 percent cotton, 8 percent polyester, and 3 percent Lycra, offering structure along with flexibility for all-day comfort.
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