Performance footwear brand ON partners with Loewe

Performance footwear brand, ON, has teamed up with Loewe, a Spanish luxury house, for its first collaborative capsule.

The Cloudventure, a highly technical trail-running trainer, is available in five colorways: gradient khaki, gradient grey, gradient blue, gradient orange, and space blue. The collaboration features 13 iterations of the Swiss brand’s hiking boot Cloudrock, as well as the Cloudventure, a highly technical trail-running trainer in five colorways: gradient khaki, gradient grey, gradient blue, gradient orange, and space blue.

ON’s distinctive technology, including the Missiongrip rubber outsole, hand-press marbled outsoles, and the Speedboard mid-sole hidden plate, are all present in the reimagined trainers.

Six ready-to-wear pieces for women and seven for men are included in the capsule, including a T-shirt, jacket, trousers, a unisex customizable three-layer parka, and leggings, as well as futuristic technology like weather-adaptable coats and pants and temperature-regulating tees. Each garment comes in two colorways: an organic palette of khaki, blue, and orange inspired by nature and applied in a gradient effect on each piece.

Loewe also incorporates its luxury legacy craftsmanship into the collection by hand-finishing each of the gradient designs and carefully creating a marble look to each sole. Furthermore, recycled polyester and recycled packaging provide a sustainable touch to the collaborative capsule.