OrganoClick, Swedish cleantech company that develops and produces environmentally friendly chemical products which has since last spring focused on setting up collaborations with local distributors on the Chinese, Taiwanese, South Korean and Japanese market as approximately 77 percent of the worldâ€™s production of functional textiles is made in these countries.
OrganoClick has entered into a distribution agreement for its textile functional additives for the Chinese market as it is the dominant player with more than 15,000 textile factories. Under the agreement, OrganoClick's durable water repellent (DWR) that is used for the production of OrganoTex, will be sold and marketed in China by the distributor Shanghai Amazingtex Trading, which has a broad customer network, in particular in the Shanghai region.
The Shanghai region is one of the most important textile regions in China with approximate 3.000 textile factories. The non-exclusive distribution agreement that has been signed with Shanghai Amazingtex Trading is for distribution in China but with focus on the Shanghai region.
Amazingtex will sell and market OrganoClick's products and distribute the products to the textile factories from its own stock and warehouse in
Shanghai. They will also provide technical support to the factories.
MÃ¥rten Hellberg, CEO OrganoClick said that this is a first important step for them in their ambition to get a good geographical distribution of their textile products and technologies on the Asian textile market. Currently, they supply two factories directly from Sweden which makes the transport cost high and the delivery time long.
In order to get a high market penetration fast they need to work with several local distribution partners with strong sale forces and good customer networks. The cooperation that now starts with Shanghai Amazingtex Trading is a good first step for us in Asia. They will now continue their work to set up distribution networks in Taiwan, South Korea and Japan.
OrganoClick was founded in 2006 as a spinoff company utilizing academic research results in the area of environmentally friendly fibre chemistry at Stockholm University and the Swedish University of Agricultural Sciences. OrganoClick has its head office, production and R&D located in TÃ¤by, north of Stockholm.
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