Lee X
Lee is revolutionizing men’s fashion with the introduction of Lee X, a product platform that builds on the brand’s legacy of innovation and comfort. Expanding upon its popular Extreme Motion line, Lee X incorporates cutting-edge features like updated gussets for improved movement and eco-friendly details such as recycled apple skin back patches.
Lee X Move combines premium stretch denim and non-denim fabrics with Unifi’s TruTemp365 technology, offering temperature regulation, moisture wicking, and insulation. Lee X Soft Denim is crafted from cotton, stretch fibers, and Tencel, this line prioritizes a soft hand feel with regular and slim fit options. Lee X Lite non-denim uses lightweight, breathable synthetic fabrics for ultimate coolness and flexibility. Lee X shirts feature cotton-blend water-repellent fabrics with stretch for added comfort.
“We’ve worked tirelessly on Lee X to deliver game-changing innovations to our customers,” said Jimmy Shafer, Global Vice President for Lee. “The performance fabrics retain a true denim feel while offering unparalleled versatility. These styles are set to become favorites among loyalists and new consumers alike.”
Monforts has introduced a new digital platform designed to help textile manufacturers access the company’s finishing technologies and technical knowledge.
Bioforcetech (BFT), a Bay Area-based company focused on waste conversion and carbon-negative materials, has announced a new partnership with RDD…
Polygiene has announced the launch of Polygiene OdorCrunch 2.0, a new odor capture technology created to reduce unpleasant smells in…
Lidl has introduced a carbon running shoe under its private label Crivit, drawing attention for its relatively low price compared…
Kickers has partnered with fashion label A-Cold-Wall to introduce a limited-edition collaboration on Kick Hi Boot, reflecting a shared identity…
KelTex, a venture founded by Laetus Buberwa and Emeliana Said, has been selected among the Top 20 global finalists for…