Hologenix, Duluth Trading Company to launch innovative clothing

Hologenix, a pioneering company in material science, has partnered with lifestyle brand Duluth Trading Company to create two new product collections. These collections are named Men’s Redwood Recovery Underwear and the recovIR Sleepwear Collection, available for both men and women.

They are infused with CELLIANT® infrared technology, a natural blend of minerals that converts body heat into infrared energy and reflects it back to the body. This, in turn, enhances blood circulation and improves cellular oxygenation, aiming to provide wearers with faster recovery and better sleep.

The collaboration between Hologenix and Duluth Trading Company focuses on creating innovative clothing. The Men’s Redwood Recovery Underwear and the recovIR Sleepwear Collection are the outcomes of this partnership, aiming to bring comfort and health benefits to customers.

The use of CELLIANT® infrared technology in these collections showcases a dedication to utilizing advanced materials for better and more restorative clothing. Duluth Trading Company is pleased to offer these options to help their customers recover quickly after a long day’s work, providing a blend of comfort and cutting-edge technology in their baselayer products.

Seth Casden, CEO and co-founder of Hologenix, expressed enthusiasm about this collaboration and how it promotes an advantage for men’s health. Specifically, the Redwood Recovery Boxer Briefs are designed to make self-care more accessible and enjoyable for customers. This partnership signifies a step toward enhancing the well-being and comfort of individuals through innovative apparel.