Birla Cellulose unveils Birla EcoSoft, a bamboo viscose fiber

Birla Cellulose, part of the Aditya Birla Group, has launched Birla EcoSoft, a bamboo viscose fibre, revolutionizing sustainable fashion. This innovative fabric is designed to combine style with environmental consciousness, meeting modern demands while being environmentally responsible.

Birla EcoSoft blends have earned FSC certification, showcasing a responsible approach while creating fabric. The fabric offers exceptional breathability and moisture management, ensuring comfort and a smooth drape in every piece made with it.

A notable feature of Birla EcoSoft is its special molecular tracer technology, emphasizing transparency and authenticity in its production. ManMohan Singh, CMO at Birla Cellulose, expressed pride in introducing this bamboo-based viscose, reflecting the company’s commitment to providing top-quality sustainable options globally.

Bamboo viscose fabric embodies luxury, comfort, and sustainability, making it an ideal choice for environmentally-conscious consumers. Birla Cellulose’s dedication to sustainability has earned recognition and accolades from environmental organizations like the Canopy Planet Society.

Recent Posts

HandMadeStone, CleanKore to advance denim production

HandMadeStone and CleanKore have formed a partnership to promote sustainable practices throughout denim manufacturing, from fibre production to final finishing.

2 days ago

ICT Mumbai opens sustainable textile lab with Archroma

ICT, Mumbai, has opened its newly renovated sustainable textile laboratory, upgraded with support from Archroma India Pvt. Ltd. under its…

2 days ago

Kiabi joins Denim Deal to boost circular denim practices in France

Denim Deal, focused on standardizing circular methods in denim production, announced that French retailer Kiabi has joined the group.

2 days ago

UBC scientists create cleaner method to produce rayon fibers

A research team at the UBC has created a cleaner way to make rayon that could reduce chemical use and…

3 days ago

Oritain expands leather traceability for ethical sourcing

Oritain, a global expert in origin verification, has extended its scientific tracing methods to leather, a material often harder to…

3 days ago

Aunde, PreZero to build polyester recycling plant

Aunde has formed a partnership with PreZero to set up a plant that will recycle polyester-based textile waste into new,…

3 days ago