Better Cotton to host ‘Innovations Marketplace’

YarnsandFibers News Bureau 2023-02-07 17:07:12 – Thailand

Better Cotton will host its symposium for Program Partners in Phuket, Thailand, from February 6–8, 2023, placing it at the forefront of cutting-edge sustainability discussions. The Better Cotton Council and its CEO, Alan McClay, will be there in person along with more than 130 delegates from six other nations.

The gathering's goals are to encourage advancement, exchange best practices for putting the Standard into effect, and inform partners on the newest, most interesting new initiatives. Better Cotton collaborates with organizations known as "Programme Partners" to contact millions of farmers, employees, and members of their communities and encourage them to increase cotton production.

The first conference on "Innovations Marketplace" since the epidemic offers a crucial chance for cross-sector discussion between local partners in Thailand and global stakeholders in agriculture, commodities, textiles, and supply chains. This yearly gathering offers a special forum for discussing cutting-edge new equipment and methods that have had a significant impact on and shaped farmers who cultivate Better Cotton. The new Better Cotton Standard, which outlines the overall definition of guiding principles and criteria, will also be covered, along with the most recent changes.

The members of Better Cotton, including the farmers they collaborate with, might consider the realizations, changes, and advancements that have occurred to support and enhance field operations. They have seen trailblazing examples at previous summits, including innovative agricultural models, educational programs, and distribution methods for alternative agriculture.

Day one included a panel discussion with Programme Partners on best practices for farm-level mitigation and adaptation as well as a showcase of Better Cotton's climate change approach. We'll also talk about climate data and the crucial data points it contains for tracking climate change and helping smallholders. The newest information regarding Better Cotton's Traceability program, as well as its connections to insetting, farmer compensation, and payment for ecosystem services, will also be presented to attendees.

The main events of day two will center on farmer and smallholder livelihoods, including a panel discussion on best practices for improving livelihoods and boosting community resilience. The conversation will also focus on technology and how it may be used more effectively to benefit smallholders.

Lena Staafgard, COO of Better Cotton, said that the company was "hugely excited" that the meeting was returning to a face-to-face format after two years of remote events. She added that the company was looking forward to the wonderful networking and idea-sharing opportunities that this would bring to support farmer livelihoods.

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