Soorty | YnFx

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2023-02-12 13:34:54

Soorty launches Design for Circularity collection

Soorty, one of Pakistan's largest vertically integrated denim firms, is pleased to announce its newest denim collection- Design for Circularity, in collaboration with supply chain partners. Eight

2022-06-13 16:53:41

Soorty launches a new water-saving process

Soorty, a Pakistan's large vertically integrated denim company, has launched a new dye washing process that is estimated to save 28,815 gallons of water per day while also producing better

2022-05-26 17:14:11

Pakistan’s Soorty announces solar and wind power projects

Soorty, Pakistan's largest vertically integrated denim firm, has announced a 6.26 MW captive Solar Power Project as well as a 750 kW/369 kWh Reflex Energy Storage System (solar hybrid controller).

2022-03-15 14:43:39

Soorty partners with Left Hand Twill to develop world’s first digital vintage collection

Soorty, Pakistan's largest vertically integrated denim business, has launched Own Your Denim Collection, in collaboration with Solomon Russel, Founder of Left Hand Twill, a firm formed on a goal to

2022-02-15 10:04:06

Soorty and Lenzing launches denim loungewear collection

Pakistan's largest vertically integrated denim manufacturer, Soorty and Austrian viscose manufacturer, Lenzing, has joined forces to launch Reload in Blue, a collection of elevated loungewear styles

2022-01-19 12:09:42

Soorty uses Haelixa to track denim mill's recycled cotton

Switzerland-headquartered Haelixa is partnering with Soorty, Pakistan's largest vertically integrated denim manufacturer on a DNA-based traceability initiative. Soorty will be able to support

2021-12-24 09:57:48

Organic Cotton Accelerator welcomes Esprit & Soorty

The Organic Cotton Accelerator (OCA), a multi-stakeholder organization dedicated to organic cotton, has welcomed two new contributors: Pakistani denim producer Soorty and Hong Kong-based fashion

2021-11-16 13:56:34

Soorty latest stonewashing method eliminates need for pumice stones

Pakistan's largest vertically integrated denim manufacturer, Soorty, has developed a new stonewashing method—ZERO STONE, that provides vintage-inspired wash effects without the use of pumice

2021-07-26 14:01:37

Green Story and Soorty collaborates on a Life Cycle Analysis

Soorty, Pakistan’s largest vertically integrated denim manufacturer, has collaborated with Green Story on an extensive Life Cycle Analysis of their products to demonstrate how and why smart denim

2021-04-12 08:08:19

Soorty launches a campaign to promote organic cotton

Soorty, Pakistan's largest vertically integrated denim firm, has initiated an organic cotton project called SOCI in collaboration with WWF Pakistan and the Department of Agriculture Extension,