Pakistan to explore business opportunity in Denmark

YarnsandFibers News Bureau 2014-09-22 16:00:00 – Islamabad

A top Pakistani business delegation has left here for a week-long visit to Denmark for exploring the possibilities of cooperation with their Danish counterparts in the field of wind and solar energy which will to a great extent help resolve the power issue faced by the textile industry, backbone of its economy.

Pakistan's textile industry plays a pivotal role in the country's economy and it need to overcome numerous obstacles in order to hold its position.

Comprising representatives of seven Pakistani companies, they will spend a week in Denmark to seek new partners and business opportunities.

The companies are engaged in the sectors of renewable energy and energy efficiency. During their stay in Denmark, they will meet prominent Danish companies within areas such as wind energy, water technology and solar energy and participate in site visits that show-case the most relevant Danish technologies. The programme is being carried out in collaboration with the Confederation of Danish Industries headquartered in Copenhagen. Danish Ambassador Jesper Moller Sorensen has been making efforts to find ways of providing opportunities to businessmen from both the countries for bolstering trade between the two sides.

Commenting on the visit of the delegation Sorensen said that they are excited having organized this match-making trip for Pakistani companies to come to Denmark. The real potential for trade between our two countries is significantly higher than the current trade volume of around $425 million. Earlier this year, the Danish Government decided to make a new business facility available to Pakistan, Danida Business Instruments, which is part of the Danish development aid.

The commercial counsellor at the Danish Embassy, Assar Qureshi, explained that this facility aims to transfer Danish technology and knowledge to developing countries through commercial activities and partnerships between companies from our two countries. They see this as a great tool to help create closer business ties between our two countries, and thereby creating jobs and growth in Pakistan.

The representatives of the following Pakistani companies included Creative Electronics & Automation, Associated Textile Consultants, Dynamic Engineering & Automation, EMR-Consult, Buksh Energy, Tesla Industries and Hafeez Ghee & General Mills Pvt. Ltd. Ms. Fiza Farhan, Director of Buksh Energy Pvt. Ltd stated They delegation is excited that they will have the opportunity to meet a range of companies in Denmark. Danish companies are known for their efficient technology and their high-end solutions.

They are very hopeful that their visit to Denmark will help them identify new partners and enhance the technology options and models for them and their clients. They are very appreciative of the fact that the Danish Embassy has taken this initiative.

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