Robert van de Kerkhof, Chief Commercial Officer of Lenzing Group said that, â€œThe appointment of Florian Heubrandner will enable us to grow from strength to strength in the global textile ecosystem,â€ Also, â€œOver the past few years, Florian has played an integral role in Lenzingâ€™s global leadership team and we are confident that under his leadership, our textile business will continue to grow and prosper, supported by stronger relationship with our partners and customers across the value chain.â€
Following the introduction of Tencel, Lenzingâ€™s textile specialty brand, in February, Lenzing has been on a fast track to a B2B2C brand transformation while garnering steady growth via collaborations with consumer brands and participation in various fashion shows around the world.
Florian Heubrandner, Vice President of Global Business Management Textiles said that, â€œInnovation and branding will remain our core focus in the textile segment,â€ Also, â€œDrawing on the synergies of our R&D centre in Austria and the Application Innovation Centre in Hong Kong, we will continue to empower the industry value chain with high quality fibres and value-added fibre and fabric innovation.
â€œOne particularly exciting initiative will be the expansion of our production capacity for Tencel Luxe branded cellulosic filament. A renewed focus on branding to drive stronger demand for Tencel and Lenzing EcoVero branded fibres in the industry value chain will foster increased awareness of our brands among consumers and therefore generating demand for our fibres in the value chain.â€
The Lenzing Group has announced the appointment of Florian Heubrandner as Vice President of Global Business Management Textiles. Florian Heubrandner will be leading Lenzingâ€™s global strategy and development across the textiles value chain, bringing to life Lenzingâ€™s transformation from a B2B fibre producer to a business-to-business-to-consumer (B2B2C) brand following the rejuvenation of Tencel, Lenzingâ€™s textile specialty brand, earlier this year and the launch of Lenzing EcoVero, Lenzingâ€™s sustainable viscose brand, last year.
A weekly report covering market and price information on the entire chain of polyester along with online access to daily polyester chain prices.
One-time reports that are issued annually cover the demand and supply trends in individual products including polyester, nylon, acrylic, viscose, and cotton.
One-time reports that are issued annually cover the demand and supply trends in the individual country's natural and manmade fiber/filament industries.
Countries Served Worldwide