Muji, Cotton Incorporated partner to recycle used jeans

Muji, a Japanese retailer, is collaborating with Cotton Incorporated for denim recycling. It will be a part of Blue Jeans Go Green program to collect and recycle denim.

Under this scheme, the consumers can bring old, unwanted jeans to the Muji’s U.S. stores and receive $10 off on a new pair of brand’s jeans. However, all denim brought should have no less than 90% cotton to be eligible for the scheme. This denim will be sent to Blue Jeans Go Green’s processing partner, Bonded Logic, Inc. to be converted into housing insulation materials.

The Blue Jeans Go Green has successfully reduced textile waste for nearly two decades. It has helped divert more than 2,290 tons of denim from landfills with over 4.5 million pieces of denim recycled. Brands like American Eagle, Madewell and Pacsun have also been a part of this program and have encouraged their customers to recycle denim.

Recent Posts

RE&UP unveils Fiber Club to promote industrial-scale textile circularity

RE&UP has officially launched RE&UP Fiber Club, a new initiative aimed at accelerating the large-scale adoption of premium recycled textile…

1 day ago

Barmag demonstrates closed-loop carpet yarn production

Barmag, Object Carpet GmbH, ITA, and NGR have successfully evaluated the use of recycled polyester in bulked continuous filament (BCF)…

1 day ago

Fashion brand Theory launches low-carbon wool collection

Theory has launched its Low-Carbon Regal Wool collection following a methane reduction pilot conducted with its long-term wool supplier, Congi…

1 day ago

Milliken launches Millibrite for improved fabric whitening

Milliken & Company has launched Millibrite, a next-generation fabric whitening technology developed to meet the changing needs of modern laundry…

2 days ago

BCI launches plant-based anti-bacterial B-Kool technology

Biocompatibility Innovation has launched B-Kool, a plant-based technology that helps prevent bacterial contamination through a mechanical, non-biocidal approach.

2 days ago

ECS Composites introduces lighter carbon fiber solutions

ECS Composites, a Becklin Holdings company specializing in protective enclosures, has announced new advancements in its carbon fiber composite technology.

2 days ago