A sustainable beauty organization line by celebrity makeup artists and Haus Labs Global Artistry Director Sarah Tanno is launched by home organization company iDesign.
The new collection of products is part of iDesign's Signature Series and is available exclusively on Amazon. It is centered around partnerships in product development and marketing with emerging experts in their fields.
The iDesign Signature Series x Sarah Tanno collection consists of a total of 28 modular, designed organizers that offer customizable solutions and are available in 2 colorways - dear & smoke.
As the Ohio-based iDesign pivots to sustainable and renewable product materials, this collection is the first launch by Solon. Recyclable PEI’ is used to make dear products while recycled PET is used for making smoke.
Haus Labs Global Artistry Director, Sarah Tanno has over 20 years of experience in the beauty industry and was looking to create innovative, sustainable, and chic organizing products that could transcend into different beauty and fashion categories such as wardrobe styling, hair, skincare and jewelry.
Tanno said that throughout her years as a working makeup artist, when trying to find quality products with smart design, she has encountered many issues. Hence she wanted to produce products that would also be good for the environment. To do such a thing, iDesign was the perfect collaborator. She could not be more aligned, which made the process a dream come true!
As per iDesign, they have planned a multi-phased approach of product launch in collaboration with Tanno, including a second-round professional line coming in the third quarter this year and a third traveline to launch in 2022. These both will be available only on Amazon.
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