Khadi board designs clothes for the new generation kanwarias

The state khadi board has introduced specially designed garments for Shiva devotees Kanwarias who are seen rushing to Pahari temple and Baidyanathdham at Deoghar to offer water to Lord Shiva on the first Monday of the holy month of Shravan.

Shiva devotees who are usually dressed in saffron kurta and sarees, the dress code for the new generation kanwarias has undergone a sea change as now they are seen doning T-shirts and salwar suits which have replaced sarees and long single-piece kurtas.

Khadi board chairman Sanjay Seth said that they have come up with designer bags, kurtis, patiala salwar suits, Nehru jackets all in saffron colours. These have been designed by artists from Hariharganj who have used cotton threads to make kanwarais feel comfortable in the garments. They are also offering 25% discount on all items.

Seth said that they have opened another outlet at R Mishra college premises in Deoghar. Earlier saffron coloured garments were brought from Manglahaat in Kolkata. But, responding to the growing demands of the devotees, the kanwarias especially the youngsters, they have launched a new range of garments and apparels.

Recent Posts

Claras Materials LLC to strengthen textile supply for recycling

Claras Materials LLC has announced its launch as a specialised supply chain company focused on post-consumer textile raw materials.

4 hours ago

Aegis Fibretech develops material for fusion neutron shielding

Aegis Fibretech has presented results showing that its new electrospun materials can capture and contain neutrons generated in nuclear fusion…

4 hours ago

Denim Deal, World Collective to scale circular denim production

Denim Deal, an initiative to promote circular practices in denim production, is working toward expanding textile recycling efforts in India…

1 day ago

NFW introduces biobased alternative to traditional rubber outsoles

Natural Fiber Welding (NFW), based in Peoria, Illinois, has introduced Pliant footwear outsoles made entirely from bio-based natural rubber.

1 day ago

Pangaia launches Courtside Capsule with bio-based performance fabric

Inspired by racquet sports, Pangaia has introduced a new collection that focuses on movement, material innovation, and modern dressing.

1 day ago

Karl Mayer opens Textile Innovation Center

Karl Mayer has officially launched its Textile Innovation Center (TIC), marking an important step toward advancing global textile innovation and…

2 days ago