Gym+Coffee introduces sustainable range with Valérius Hub

Gym+Coffee, an Irish sportswear brand, has teamed up with the Valérius Hub in Portugal to produce a limited-edition sustainable collection.

The Kinetic Capsule is made up of three main pieces: a men’s and women’s hoodie, as well as a women’s half-zip. It was created to blend sustainability and performance.

By the end of 2021, Gym+Coffee, which One Direction singer Niall Horan invested in in April, hopes to have a minimum of 30% of its whole range manufactured sustainably or from recycled materials.

The innovative and eco-friendly capsule collection is manufactured using the largest cotton sustainability programme in the world- the Better Cotton Initiative (BCI), which ensures that the fibre is grown in a way that not only protects and restores the environment but also improves farmers’ livelihoods.

After that, the Better Cotton was combined with recycled polyamide that is certified by the Global Recycling Standards.

Gym+Coffee chose manufacturing “near to home” and collaborated with the Valérius Hub in Portugal, in addition to guaranteeing environmentally sourced materials. The company is recognised for lowering its environmental effect through efforts such as textile waste recycling, renewable energy sources, and chemical-free procedures across its supply chain.

Co-founder of Gym+Coffee, Diarmuid McSweeney, said they’re pleased to have collaborated with industry pioneers Valérius to bring these ideas to life and look forward to working more closely with them in the future.

Diarmuid added that they’re committed to contributing positively to the earth in all parts of the company, from recycled wood fittings in stores to their relationship with One Tree Planted to 100% biodegradable packaging. Its short-term aim is to have a minimum of 30% of its whole line manufactured sustainably or from recycled materials by the end of 2021.

The Gym+Coffee Kinectic Capsule is available for purchase on the company’s website and at Dundrum, Blanchardstown, Mahon Point, Manchester, and London stores. The cost is between 90 and 95 pounds.