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Filippa K launches its new product line focusing on garment care

YarnsandFibers News Bureau 2014-04-12 13:00:00 – Sweden

Filippa K, a leading Scandinavian fashion brand with a design and look that breathes style, simplicity and quality is launching its newest product line with a focus on garment care. Their collections commonly include fine textiles, like wool and silk, that needs special care during laundering.

Filippa K’s garment care products are group into two, fine wash and fine care. The ingredients include aloe vera and lecithin from soy beans. The Fine Wash is developed with a strong focus on skin. The products were tested for allergies and seen that they are gentle on skin.

While, fine textiles require hand washing, a special formula has been used for it. Unlike the traditional fabric softener, the Filippa K Fabric Care, washes out dirt, lime scale and detergent deposits from the textile. The only thing left, is the truly soft and clean garment. Filippa K’s garment care products are all environmental friendly.

According to Filippa K’s the engagement between the customers and the fashion brands more or less stop after purchasing. But this thought of continuing to pay attention to the garments and its wearer is a good feeling.

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