Blissclub launches flexible activewear for Indian women

Blissclub, a homegrown womenswear brand, has introduced its latest collection called AirMelt. Made from a premium polyester-spandex blend, AirMelt stands out for its ultra-lightweight feel and four-way stretch.

The fabric is designed to wick away sweat, making it ideal for both indoor and outdoor activities. The collection also features fiber-stage dyeing, ensuring long-lasting, fade-resistant colors.

This inclusive range is tailored for Indian body types and includes crop tees, apple-hem shirts, shorts, cuffed joggers, flared pants with hidden pockets, and zip-up jackets.

Minu Margeret, Founder and CEO of Blissclub, said the AirMelt line is the result of months of research, fabric testing, and thoughtful design development. She emphasized that each piece is crafted to move effortlessly with the body, offering a second-skin feel and ensuring women can go through their day with comfort and ease.

Recent Posts

Simon Weckert explores Digital Camouflage, challenging AI-powered surveillance

Artist Simon Weckert has created Digital Camouflage, a shirt designed to challenge the computer-vision systems increasingly used to monitor public…

22 hours ago

Dale of Norway revives iconic Albertville sweater

Dale of Norway has reintroduced its iconic Albertville sweater, originally designed for the Norwegian Olympic Team for the 1992 Winter…

22 hours ago

Karl Mayer showcases 3D Advanced Bubble fabrics

Karl Mayer has unveiled Advanced Bubble fabrics that use three-dimensional structures, ruffles and transparent grounds to create sculptural textile surfaces.

22 hours ago

LYCRA showcases renewable fiber innovations

The LYCRA Company is presenting a range of new fibre technologies, focusing on performance, comfort and the use of recycled…

4 days ago

DITF explores converting wind turbine blades into textile fibers

The German Institutes of Textile and Fiber Research Denkendorf is exploring how retired wind turbine blades could be turned into…

4 days ago

Corn, beeswax-based textile treatment to offer PFAS finishes alternative

University of Texas has developed a textile treatment made from corn-derived protein and beeswax to help fabrics resist water and…

4 days ago