Armalith introduces blockchain-authenticated denim

Armalith, a groundbreaking fabric that combines aerospace-grade UHMWPE (ultra-high molecular weight polyethylene) fibers with cotton, is now fully traceable and authenticated through blockchain-powered digital passports.

Partnering with Trust-Place and Avery Dennison, Armalith products now feature digital labels accessible via QR codes. These labels provide transparency on fabric authenticity, product performance, and production details, creating a secure and enriched customer experience.

“These digital passports guarantee the authenticity of Armalith products while displaying critical performance metrics, such as resistance to a 90 km/h drop,” said Pierre-Henry Servajean, founder of Armalith.

“Our aim is to deliver traceability solutions that build trust, combat counterfeiting, and provide brands with valuable insights into post-purchase usage,” added Alain Sévaux, Director of RFID Business Development at Avery Dennison.

Gaelle Delore, CEO of Trust-Place, highlighted the potential of digital passports, saying, “They enable brands to strengthen customer relationships and offer personalized services by collecting data on how products are used post-purchase.”

Recent Posts

Avavav, OnceMore launch recycled viscose garments

Avavav has continued its exploration of innovative materials by presenting new garments made with recycled viscose pulp from OnceMore during…

2 days ago

Vegea expands production of GrapeSkin bio-material

Vegea has increased the production capacity of its biobased material, GrapeSkin, as interest grows in alternatives to fossil-based and animal-derived…

2 days ago

Puma, Shincell to develop next-gen NITRO running foam

Puma has announced a partnership with Chinese materials company Shincell to develop the next generation of its NITRO running foam.

2 days ago

Thermore unveils recycled Ecodown Fibers T2T insulation

Thermore, a company in thermal insulation, has introduced Ecodown Fibers T2T. The new free-fibre insulation is produced entirely from recycled…

3 days ago

Eurojersey , Lycra redefine sportswear with utility-focused apparel

Eurojersey, Lycra have collaborated to launch Empowered Play, a new approach to functional apparel where technical performance and comfort come…

3 days ago

Graphene-X introduces first women’s collection with advance fabric technology

Graphene-X has introduced its first women’s clothing collection, expanding its use of graphene-integrated fabrics beyond the men’s and unisex products.

3 days ago