Related Keywords: advanced technologies, attracting Western luxury brand, Japanese denim, Japanese textile manufacturers, new role in spring and summer fashion scene, represents Cool Japan, soft and flexible denim
Today Japanese denim has become a product that represents Cool Japan and attracting the attention of Western luxury brands as Denim is breaking away from its casual image to play a new role in this spring and summer’s fashion scene. Its popularity bolstered in part by the advanced technologies of Japanese textile manufacturers, who have turned out such products as soft, flexible denim.
Denim abounds at the stores of these elite brands right now, and has been the subject of many feature stories in fashion magazines this spring.

