The Lycra Company
The Lycra Company will officially introduce its new Coolmax CloakFX fibre at Performance Days in Munich from March 18 to 19. Coolmax CloakFX fibre is designed to make garments look drier by reducing the visibility of sweat marks while also providing moisture control and cooling comfort. The fibre is mainly developed for high-performance activewear and workwear, but it can also be used in everyday clothing.
The technology works by diffusing light at the fibre level through an optical masking effect, which helps hide moisture marks and makes sweat stains less noticeable. Since this feature is built directly into the fibre, the effect remains effective even after repeated washing and wearing.
According to Tara Maurer-Mackay, product category director of branded speciality products at The Lycra Company, visible sweat on clothing is a common concern for many consumers. It often forces them to choose between comfort, performance, and appearance. She added that consumers prefer fabrics that can offer all these benefits together, and Coolmax CloakFX fibre helps garments maintain a drier look while also keeping the wearer cool and comfortable.
Along with its sweat-reducing appearance, the fibre can also offer better ultraviolet protection compared to regular polyester fibres because of its special structure and material composition. Additionally, 93 percent of the polyester used in this GRS-certified fibre comes from recycled sources, supporting sustainability goals without requiring any changes in existing manufacturing processes.
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