Tata Cliq Luxury launches ‘Indi Finds’ to promote Indian brands

Tata Cliq Luxury, an online shopping platform, has launched a new section called ‘Indi Finds.’ This section is dedicated to promoting Indian fashion brands, especially those created by women. It’s part of Tata Cliq’s plan to offer more Indian fashion choices to its customers.

The CEO of Tata Cliq, Gopal Asthana, said that with Indi Finds, they want to provide a place where women can discover and explore modern Indian brands. They will showcase brands that not only follow current fashion trends but are also known for making high-quality products.

Indi Finds will feature both brands that are already on Tata Cliq’s website and 15 new women’s clothing brands. These brands, like Anuja Banthia, B’infinite, Ek Katha, and others, specialize in festive fashion, making them perfect for occasions like weddings during the busy autumn festival season.

Asthana also said that they believe fashion is a way for people to express themselves, and the selections in Indi Finds are meant to help women express their unique style during the festive season. Tata Cliq plans to add even more brands to Indi Finds, including accessories and footwear, as part of their expansion.