Categories: Other

Sugarcane extractions to replace plastic

David Wertheimer, Chanel’s heir has invested funds that aim to develop a technology to extract a substance from sugarcane that could potentially replace plastic and other materials utilised in apparel, shoes and accessories.

Wertheimer has joined hands with his brother Alain and is repeatedly considering two businesses in Brazil. The son of the French billionaire businessman Gérard Wertheimer who owns Chanel, has signed a partnership with the Brazilian subsidiary of Swiss bank Mirabaud to explore investing in technologies to use sugar cane as a replacement material. This includes replacing plastic and non-organic rubber materials.

Wertheimer stated that they were looking at a set of brands that are completely sustainable, linked to sugar cane using recyclable leather and other recycled materials.

He further stated that they were also finding new ways of selling online of communication to facilitate negotiations and they looked at how people will approach the consumption henceforth.

He believes that the new luxury is to be sustainable and his vision is  to see all brands become sustainable in the near future.

The fund is expected to raise around US$240million from investors.

Recent Posts

LYCRA showcases renewable fiber innovations

The LYCRA Company is presenting a range of new fibre technologies, focusing on performance, comfort and the use of recycled…

8 hours ago

DITF explores converting wind turbine blades into textile fibers

The German Institutes of Textile and Fiber Research Denkendorf is exploring how retired wind turbine blades could be turned into…

9 hours ago

Corn, beeswax-based textile treatment to offer PFAS finishes alternative

University of Texas has developed a textile treatment made from corn-derived protein and beeswax to help fabrics resist water and…

9 hours ago

Researchers develop selective recycling process for polyester blends

Researchers have developed a recycling process to break down polyester in blended textiles while preserving cotton and spandex present in…

1 day ago

Aalto researchers remove dye from cotton for recycling

Researchers have developed a two-step process that can remove up to 99.3% of colour from reactive-dyed cotton while keeping most…

1 day ago

Indorama Ventures partners to launch biodegradable wash mitt

Schülke, Nitto, Indorama Ventures and Polymateria have launched a new biodegradable disposable wash mitt in Germany, Switzerland, Austria and Spain.

1 day ago