Milano Unica Pavilion to feature again at Intertextile Shanghai 2017

Milano Unica Pavilion to feature again at the Intertextile Shanghai Apparel Fabrics 2017 Spring Edition at premium Salon Europe area in March, following a highly successful showing last October. The pavilion is by invitation only, recorded a 20 percent increase in buyers compared to the previous Autumn Edition of Intertextile Shanghai, with Milano Unica pleased with not just this growth but a rise in the quality of the buyers too. They registered an important increase in high quality clients, said Mr Ercole Botto Poala, President of Milano Unica commented as the fair closed last year.

Milano Unica are optimistic about the coming year, with Botto Poala noting that exports of Italian textiles to China grew by around 3 percent in 2015, and in 2017 it expects demand for Italian womens wear fabrics to grow. This year will be a positive year not only for menswear fabrics – comments from the womens wear textile mills [at the fair] highlight a constant increase in quality visitors and knowledgeable choices of products, he said.

Salon Europe also attracts buyers looking for high-quality offerings with its country pavilions, which this edition includes the France Zone and Germany Zone. Since its debut in 2015, the France Zone has become an instant favourite with buyers thanks to the prestigious brands exhibiting there, which this edition includes the likes of Goutarel SA, Malhia Kent, Promostyl and Solstiss Sarl.

The Germany Zone will also feature well-known industry names including Transfertex, a leader in pattern designs and digital & transfer printing, and Union Knopf with its wide range of quality accessories. Apart from these three countries, individual exhibitors from Denmark, Switzerland, Turkey and the UK are amongst those already confirmed to exhibit in SalonEurope.

Asia will of course also be well represented again at Intertextile Shanghai, with country and region pavilions from Japan, Korea, Taiwan, India and Pakistan housed in the International Hall. The Japan Pavilion, organised by the Japan Fashion Week Organization, will feature exhibitors of high-quality cotton, man-made and knitted fabrics, and lace and embroidery for womenswear.

The Korea Pavilion will highlight the country’s expertise in innovative products, with a range of man-made and functional fabrics on offer thanks to the Korea Fashion Textile Association. The Taiwan Textile Federation’s Taiwan Pavilion will showcase knitting fabrics, lace and embroidery, functional and man-made fabrics, as well as blended yarns.

Representing India for the first time at the fair is the Powerloom Development & Export Promotion Council Pavilion. Exhibitors in this pavilion will highlight their cotton, linen / ramie, man-made and lace & embroidery products. And the Pakistan Pavilion, which is organised by the Commercial Section, Embassy of Pakistan features exhibitors of cotton fabrics for casual wear and jeanswear.

Elsewhere, Lenzing will organise their own Group Pavilion for the first time at Intertextile Shanghai Apparel Fabrics – Spring Edition to allow their partner mills to showcase cutting-edge textile products. 25 of these mills will exhibit a range of cotton, man-made, knitted, lace and embroidery, and fibre and yarn products made from Lenzing’s raw materials.

Intertextile Shanghai Apparel Fabrics – Spring Edition 2017 is co-organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Textile Information Centre. starting on 15th Mar, 2017. This Trade Show is a 3 day event starting from 15 to 17 March, 2017 at the National Convention & Exhibition Center, Shanghai, China.

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