LABRUM x GUINNESS
London-based menswear brand Labrum and Irish beer brand Guinness have collaborated to develop a limited edition capsule collection. This collection will be available to shop from 7th August on the official website of the brand.
The upcoming collection will showcase Labrum’s renowned safari shirt, T-shirts, cap, bucket hat, and socks, all of which draw inspiration from the Western African heritage of the brand’s founder, Foday Dumbuya.
The collection shows heartwarming co-created prints which capture happy, domesticated moments of families and friends gathering over a glass of Guinness.
“This collaboration goes beyond clothing; it’s a union of passion, heritage and community. It pays homage to Sierra Leonean social traditions such as the beloved pastime of coming together over a drink of Guinness and a game of draughts or checkers,” said Foday Dumbuya. “Guinness has always been a part of such traditions, which provide a special way to connect, foster new relationships and create lasting memories in Sierra Leone. By infusing this essence into our partnership with Guinness, we celebrate unity, camaraderie and the power of shared experiences.”
SGS has announced a complimentary webinar titled “Building Trust Through PFAS Conformity in Softlines,” scheduled to take place on January…
France has officially brought into effect a nationwide ban on per- and polyfluoroalkyl substances (PFAS) in textiles and footwear.
Materials start-up Ecogenesis Biopolymers has introduced a new thermoplastic polyurethane (TPU) filament for 3D printing that is derived from plants.
Loop Industries has announced a multi-year supply agreement with Nike, under which Nike will become a major customer of the…
D.O.N Co. Ltd., headquartered in Japan has announced the launch of VITAL BELT, described as the world’s first abdominal belt-type…
The North Face has introduced a new sustainable collection that focuses on everyday essentials designed for use beyond outdoor settings.