Gap x Malbon Golf
American fashion retailer Gap is launching a new capsule collection inspired by golf in collaboration with Malbon Golf, a lifestyle brand based in Los Angeles. This collection is designed to highlight personal style and classic fashion that appeals to people of all ages.
Launching on June 6, the Gap x Malbon collection mixes Malbon’s unique golf style with Gap’s classic, preppy fashion. It combines modern design with functional elements, and includes a custom “PAR” logo along with a playful version of Gap’s classic arch logo. The clothing comes in various fabrics and patterns like stripes, plaids, and herringbone.
Gap brand’s president and CEO, Mark Breitbard, shared in a statement that Malbon has built a strong community around golf. This partnership allows Gap to connect with new customers and bring together both brand audiences in an exciting new way.
Talking about the collaboration, the Malbons said they have been fans of Gap since childhood. They are excited to connect golf culture with Gap’s heritage. They believe Gap represents American fashion that blends style and usefulness, and they’re proud that every piece in the collection truly reflects both brands.
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