The grand finale for the Summer Spring 2016 edition of the Amazon India Fashion Week which is to be hosted on October 11 at the NSIC Grounds,Delhi will be the premier stage for the theme Amazon India curates ‘The Banaras Project – Crafts of India’.
Amazon India aims to bring back the astonishing and spectacularly awe inspiring richness and heritage of Banaras.
Some of the designers who will be presenting their collections on the ramp of Grand Finale at AIFW are Abhishek Gupta, Abraham & Thakore, Alpana & Neeraj, Anupama Dayal, Arjun Saluja, Ashish Soni, Atsu, Gauri & Nainika, Malini Ramani, Manish Arora, Namrata Joshipura, Rajesh Pratap and Rohit Gandhi.
Ace designers like Sabyasachi Mukherjee, Tarun Tahiliani and JJ Valaya among many others will be seen showcasing the modern age Banarasi weaves during the Grand Finale show of the Amazon India Fashion Week
As many as 16 designers will present three ensembles inspired by the iconic city in tones of blue, yellow, green, red, cream & black and tell their Banaras story using any one of these palettes.
Sunil Sethi, president, FDCI, said that they are excited to revive the Banarasi weaves in line with the modern sensibilities of today’s consumer. The inspiration from the encouragement given by Shaina NC to take this forward with Amazon India’s consistent support has yielded them with the unique collections from their talented designers.
He added that their efforts in the grand celebration of Banarasi weaves will set new benchmarks for such concepts in the future.
Susan Saideman, vice president, global vendor management, Amazon, said that Banaras has always been a source of inspiration for the fashion industry.
She added that the versatility attached with those threads make the textile as eclectic and elegant as one could dream of. From Banarasi drapes to opulent brocades and the handloom cotton and silk textiles, Banarasi weaves match up to the modern as well as the traditional fashion sensibilities, giving the talented creative minds – their designers – a broad area to play with.
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