Anakaputhur Jute Weavers’ Association launches Handwoven herbal’ sari

Anakaputhur Jute Weavers’ Association which has been known for using innovative methods has launched handwoven ‘herbal’ sari on Friday. The unique sari is spun with cotton yarn, which is dyed with natural colours and is immersed into a liquid paste made of tulsi, neem and turmeric. The medicinal properties of these plants act as remedy for all kinds of skin diseases, said the president of the association, C Sekar.

Handloom saris may be all the rage but a ‘herbal’ sari, infused with tulsi, neem and turmeric, is setting a new yardstick for the traditional Indian drape. The sarees are priced at 2,500 and shirts are available for 1,200.

At the launch, Sekar requested the government to allot more funds for the weavers to help create awareness about their products. The chief guest, Tamil Nadu State Planning Commission deputy chairperson Santha Sheela Nair, accepted his request and said that there are more than 6 lakh weavers in the state and around 18 schemes for them at present, but the government is ready to provide funds and welcomes new projects which will promote the handloom industry.

The association had earlier come out with a sari woven with banana fibre mixed with cotton or silk. In 2012, the association had made it to the Limca Book of World Records for weaving a sari with 25 natural fibres. According to C. Sekar, president of the association, dresses woven out of natural fibres were in great demand inside and outside India.

There is plenty of scope for weavers to make sufficient money if they take up weaving of natural fibre with help and encouragement from the government.

Recent Posts

Avavav, OnceMore launch recycled viscose garments

Avavav has continued its exploration of innovative materials by presenting new garments made with recycled viscose pulp from OnceMore during…

23 hours ago

Vegea expands production of GrapeSkin bio-material

Vegea has increased the production capacity of its biobased material, GrapeSkin, as interest grows in alternatives to fossil-based and animal-derived…

23 hours ago

Puma, Shincell to develop next-gen NITRO running foam

Puma has announced a partnership with Chinese materials company Shincell to develop the next generation of its NITRO running foam.

23 hours ago

Thermore unveils recycled Ecodown Fibers T2T insulation

Thermore, a company in thermal insulation, has introduced Ecodown Fibers T2T. The new free-fibre insulation is produced entirely from recycled…

2 days ago

Eurojersey , Lycra redefine sportswear with utility-focused apparel

Eurojersey, Lycra have collaborated to launch Empowered Play, a new approach to functional apparel where technical performance and comfort come…

2 days ago

Graphene-X introduces first women’s collection with advance fabric technology

Graphene-X has introduced its first women’s clothing collection, expanding its use of graphene-integrated fabrics beyond the men’s and unisex products.

2 days ago