Global Merino Inc. based in San Anselmo, California, a technical textile manufacturer, using Merino Wool as a primary ingredient participating…
The New Zealand Merino Company has inked an $8 million one-year deal to supply 600 tonnes of New Zealand fine…
H&M Group's COS brand has joined forces with Nativa for a sustainable capsule collection, while promoting regenerative farming practices for…
Merino wool sock manufacturer Smartwool has introduced its first pair of circular socks created with yarn recycled from its 2021-launched…
French “eco-responsible” sports and lifestyle brand Circle Sportswear and The Woolmark Company have partnered to create eco-friendly Merino wool running…
The winners of the 2022 Woolmark Performance Challenge, an initiative by The Woolmark Company and Salomon to support ideas in…
Wear Wool, Not Fossil Fuel is the name of a new worldwide campaign that The Woolmark Company launched to inform…
our Paws has announced that e-commerce giant Zalando has signed a 'Brand Letter of Intent' committing to transitioning toward 100%…
The New Zealand Merino Company’s regenerative wool platform, ZQRX, has announced a strategic partnership with Savory Institute’s Land to Market…
Smartwool announces its Second Cut Project in April, with the goal of collecting 400,000 old socks through its annual retail…