Related Keywords: available online, Bengal state textile department, developed mobile application, experts weavers from Benaras, famous baluchari saree, initiative launched in collaboration, online platform to sell original product, popularize artwork, private player Brand Next, provide training to local weavers, started a pilot project, train Bengals weavers
The state textile department inspired by Chief Minister Mamata Banerjee’s mission to take Bengal’s classic art forms to the global arena, has devised an initiative to make the gorgeous colours and rich work of Bengal’s famous baluchari saree, for saree lovers now available online.
Saree lovers can check out various designs, colours, and motifs and place an instant order with a single click on their mobile screen phone.
Swapan Debnath, minister of state for textiles in West Bengal, said that they have started making Bengal’s textiles available online through West

