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Jaya Shree textile unit of ABN to bring in cheaper linen blends into market

Related Keywords: Linen apparel

Jaya Shree Textiles, Aditya Birla Nuvo's textile division, is India’s top linen brand manufacturing company with majority share in linen apparels. Linen is a woven fabric made from the fibers of flax plants, and it is one of the oldest and most expensive textiles in the world. It is prized for its lightweight, cool feel even in hot weather, and people also tend to like its crisp, professional look. Looking at its growing demand, the company is planning to bring into market not only cheaper linen blends but also linen products for women.

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