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Soorty receives innovation award for its denim active at Munich Fabric Start

Related Keywords: Coolmax EcoMade fibre, helps keep the wearer cool and dry, made with Coolmax EcoMade technology, moving moisture to the outside of the fabric, new Denim Active concept, new Keyhouse event, Pakistani leading vertically integrated denim manufacturer, recognized with Hightex innovation award, Soorty, took place as part of the Munich Fabric Start

Soorty, a Pakistani leading vertically integrated denim manufacturer at the new Keyhouse event, which took place as part of the Munich Fabric Start last month has been recognized with Hightex innovation award for its new Denim Active concept made with Coolmax EcoMade technology.

According to the manufacturer, the Denim Active garment helps keep the wearer cool and dry by moving moisture to the outside of the fabric where it can quickly evaporate. The new concept blurs the borders between casual wear and sportswear, combining the two lifestyles.

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