Clothing sales are up, but the lifespan of clothes is shorter

Related Keywords: clothing, fashion, fast fashion, Forever 21, H&M, retail, Textiles, Urban Outfitters

United States
Clothing sales are up, but the lifespan of clothes is shorter
Summary: 
People are buying more clothing today than they did 15 years ago. But they’re only wearing it half as long.That means clothing production and sales are both on the rise, and so is the amount of clothing in landfills. In such a climate, “fast-fashion” companies, like Forever 21 and Zaful, are growing, said Karen Leonas, a professor in the Wilson College of Textiles at N.C. State University. And thrift stores and secondhand clothing sales are growing even faster, at 24 times the

People are buying more clothing today than they did 15 years ago.

But they’re only wearing it half as long.

That means clothing production and sales are both on the rise, and so is the amount of clothing in landfills.

In such a climate, “fast-fashion” companies, like Forever 21 and Zaful, are growing, said Karen Leonas, a professor in the Wilson College of Textiles at N.C. State University. And thrift stores and secondhand clothing sales are growing even faster, at 24 times the rate of other retail.

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Urban Outfitters looks to rent clothes

Related Keywords: apparel, clothes, fashion, fashion industry, global data, Nuuly, renting, research, sustainability, Urban Outfitters

United States
Urban Outfitters looks to rent clothes
Summary: 
The sharing economy is now making its way into the fashion industry as Urban Outfitters looks to rent clothes to younger fashionistas. The retailer is launching an online subscription service allowing people to borrow six items to wear for a month before swapping them. The firm says that in terms of clothing, millennials in particular want variety

The sharing economy is now making its way into the fashion industry as Urban Outfitters looks to rent clothes to younger fashionistas.

The retailer is launching an online subscription service allowing people to borrow six items to wear for a month before swapping them.

The firm says that in terms of clothing, millennials in particular want variety and sustainability.

The womenswear service, called Nuuly, will launch in the US this summer.

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