VSF's global demand has been growing at a CAGR of 6% compared with cotton's 1% and polyester staple fibre's 2%, making Grasim invest in the VSF business

Related Keywords: Aditya Birla Group, caustic soda, cotton, fibre demand, Grasim, international designers, Liva Fabric, polyester, polyester staple fibre, power and steam and carbon disulfide, pulp requirements, sustainable fibre, Viscose staple fibre, VSF plants

Mumbai
Summary: 
The company plans to spend ₹4,257 crore of the ₹13,327 crore of capital expenditure towards brownfield expansion and debottlenecking of VSF plants.

The company plans to spend ₹4,257 crore of the ₹13,327 crore of capital expenditure towards brownfield expansion and debottlenecking of VSF plants.

Mr. Agarwal said that, “Our manufacturing input of caustic soda, power and steam and carbon disulfide are fully captive and we have control over 60% of the pulp requirements.”

Grasim has ensured control over 80% of the costs through backward integration, giving it an important competitive advantage over nonintegrated players.

http://www.thehindu.com/business/Industry/grasim-aims-at-leadership-in-viscose/article23980908.ece
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